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11 MAR 2020

Top Advantages to Do Business in Korea 2020

South Korea’s innovative governmental reorganization has led to the nation hovering on the top of the World Bank’s ranking of ease of doing business in different countries. Indeed, efficient laws, transparent marketplace and the government’s enthusiasm to welcome international investors have resulted in doing business in South Korea a smart move.

If you already run a business elsewhere and are looking to expand it in Asia, there is no place like South Korea and no better time than now to go for it. The reason behind this is that South Korea’s post-registration procedures that were earlier necessary to be complied with at the time of setting up or expanding a business, have now been eliminated.

The Index of Economic Freedom and businesses characterizes South Korea as ‘largely free’ and both, old, as well as new companies, encounter minimal red tape interference from the government.

As a regular rule, in practice, the Confucian principles and code of conduct drives the South Korean culture and even business practice. Confucian values comprise respecting those who seem decent, a quality that is gained via dedication, labor, abiding by rules, mutually agreeable decisions and time and energy used in establishing links. This is evident in the Korean saying, “Make a friend first and client second”.

The broad database and guidance spread across on the World Business Culture website is a great help to whoever intends to do business in South Korea get the know-how about the country’s business and economy.

In the meanwhile, this piece articulates the advantages that Korea offers for business expansion in Asia.


Korea Business Setup, Korea Business Expansion



Appetizing Incentives

Foreign Direct Investment (FD) incentives are instrumental in reimbursing foreign investors in South Korea for their financial inputs, at the same time also lowering their launching expenses. The present tax regime provides a tax rebate to international enterprises having the ability to play an important role in the Korean economy.

Simultaneously, the government helps these companies set up their industrial establishments (or help them acquire a good site location) and supports them with financial aid.

Government-assigned free trade zones drive a lot of expansion, along with minimal bureaucracy in manufacturing, distribution and trade; reduced land and buildings rents; tax credits; and single-window administrative unit. Also, streamlined custom reporting processes are implemented in a variety of value-added planning operations.

The government has also built free economic zones to support companies in free trade zones, so as to drive logistics at key global hubs and set up a welcoming residential environment for foreigners. Till date, the government has marked six free economic zones.

 

Geography

Placed strategically with China on one side and Japan on the other, South Korea is very close to more than 60 cities having more than a million inhabitants (average 3 hours away by flight).

South Korea has extensive free trade agreements (FTA) with the Association of Southeast Asian Nations, a provisional accord with India, an FTA with the European Union and a number of other nations.

 

Smart Customers

South Korea’s computer geeky consumers have brought a lot to the growth of the country’s home market in the last ten years. Korean cell phone and home appliance makers— popular for their high-grade products all over the world— have been successful, thanks to their perceptive local customers.

This is why for technology companies such as Microsoft, Motorola and eBay, as well as consumer sector firms such as Procter & Gamble and L’Oreal, South Korea is a bench test for their upcoming products.

 

Brilliant Framework

South Korea is well-anchored with respect to docks, airports, roads and rails. It is evident that foreigners thinking of investing in Korea would be successful in touching upon statutory limitations, commitments concerning the said investment and likely union matters.

The outstanding sources for this information are the American Chamber of Commerce in Korea and the U.S. Embassy Seoul respectively.

 

Prospects and Pain Points

On one hand, we got acquainted with the many world-renowned strong points of Korea, there is also an array of domestic challenges. As per the latest economic report, South Korea’s population is dwindling faster than that of any other OECD (Organization for Economic Co-operation and Development) country.

Birth rates in Korea have gone down to 1.19 children for every single woman, a rate that going forward in the long-term - would affect to make the population extinct by 2750, as specified by official government forecasting. In the wake of this decline of the population, the Korean Development Institute predicts sluggish GDP growth from the present figures of approximately 4% to 2.75% in 2030.

That is indicative of the fact that economic growth will mainly be based upon labor productivity (higher the labor productivity, more will be the economic growth). Korea’s population that is growing old seems to have an unclear tomorrow.

There are rare provisions of social welfare schemes. Old-age pension and wealth management are the latest innovations. So far, in Korea, the family has been a financial social cover.

However, Korean society is reinventing itself. Sprawling across a period of 40 years, to 2000, Korea’s per capita income has increased from 10% to 60%. With this rise in incomes, an increase has also affected inequality and shrinking family units.

Over and above, the wealth that has been collected is more than what can be adjusted in Korea’s local financial markets. Consequently, pension fund managers are inclined to find places outside of Korea to make investments.

Korea’s government is sensitive to the challenges that face it. Thus, its latest development plan is aimed at diversification of its industry and home electric appliances - heavy economy, using innovation to drive growth.

Seeing the past track record, this comes across as a logical step: The Kia (Hyundai) factory in Slovakia is so ahead of time as far as its robotics is concerned that, it is a picture-perfect location to shoot Terminator 6. The facility that began operations in 2007, has emerged as among the few car factories across the world that can build as many as 8 types of models with a common effect. 

Innovation can change other unripe zones of the economy like services, agriculture and water resources management, particularly in the event of getting aid in the form of investment and technical support from abroad. Foreign businesses keen on expanding in Asia should collaborate with corresponding Korean firms that have moved much ahead in expansion.

Koreans are glad to have something that makes them more capable. In the event of a foreign company that brings in any type of a value-added factor, the potential of starting and developing a fruitful and profitable business liaison is very high. If plans and designs progress well, perhaps those companies’ directors and officers can call it ‘business better than usual’.

 

Conclusion

South Korea's extraordinary rankings for ease of doing conducive business are driven by quite a few contributing factors that work in tandem. These include the nation’s topmost digital infrastructure and skilled human resources, appended with decades of investment in an internationally-acclaimed learning system.

Reforms initiated and churned out by the government have made it the entry and exit conditions for foreign capital more profitable. Likewise, its capital markets are in the midst of the most developed in the developing global scenario.

If you are looking to expand your business and set up an office or a company in Korea, we would be happy to help. Get in touch with us for details.

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South Korea eCommerce: Where to Sell

South Korea is renowned for its highly advanced internet business landscape, ranking as one of the world's leaders. In 2019, it stood as the sixth-largest eCommerce market globally, boasting a revenue of $74 billion, surpassing countries like Germany and France. Additionally, the size of the e-commerce market in South Korea is projected to be around USD 2.80 trillion in 2024, with a forecasted growth to USD 6.82 trillion by 2029. This growth is anticipated to occur at a compound annual growth rate (CAGR) of 19.49% between 2024 and 2029. However, tapping into the Korean eCommerce market presents challenges, including limited information on marketplaces and language barriers. This article aims to shed light on the Korean marketplace environment, offering valuable insights for those venturing into this dynamic market.    Naver Smart Store Naver Smart Store, an online C2C eCommerce platform owned by the Korean portal giant Naver, focuses on enabling small business owners to participate in the digital economy. One key advantage of establishing an online store on Naver Smart Store is its lower fees compared to the Coupang Rocket partnership. Additionally, Naver has announced that it will waive commission fees for sellers during the first year, aiming to support local small businesses.   Since the onset of the Covid-19 pandemic, Naver Smart Store has experienced significant growth in its seller base. The platform has witnessed a remarkable increase in the monthly average number of new smart stores, rising from approximately 15,000 per month in 2018 to about 35,000 per month in April 2020, more than doubling over two years.  Coupang Often dubbed the "Korean Amazon," Coupang stands as one of Korea's largest online retailers. Established in 2010 as a daily deals (coupon) venture, it has since burgeoned into a behemoth valued at over $9 billion. Coupang's triumph hinges on its adeptness in catering to the distinct needs and preferences of local consumers, achieved through the development of an end-to-end eCommerce platform renowned for its unparalleled delivery speed. A standout feature of Coupang is its acclaimed "Rocket Delivery" service, offering same-day or next-day deliveries, made feasible by the country's high population density and the expansive infrastructure cultivated by the platform. Remarkably, 70% of all Koreans reside within a 10-minute radius of a Coupang logistics center. Moreover, Coupang has devoted substantial efforts to optimize its mobile interface, ensuring a seamless and enjoyable shopping experience for users accessing the platform via mobile devices.   GMarket GMarket, another well-known Korean marketplace, has been under the ownership of eBay since 2009. This eCommerce platform facilitates global trade, allowing users from around the world to engage in buying and selling activities. GMarket made history as the inaugural Korean eCommerce platform to be listed on the NASDAQ in 2006 and was also the pioneer in offering an English website, a feature that garnered significant popularity among expatriates residing in South Korea.   The platform offers a wide array of products ranging from electronics to clothing to technology. With its availability in English, Chinese, and Korean languages, GMarket enjoys considerable popularity among the foreign community in Korea.   11 Street 11 Street is an e-commerce platform managed by SK, one of South Korea's largest corporations, with a significant presence in both Korea and Malaysia. It's a popular destination for finding attractive deals, coupons, and sales. With a focus on prompt delivery, most products are shipped within 2-3 business days, emphasizing secure transactions and providing seller training. Their extensive product range covers electronics, fashion, beauty, food, health, and furniture. In 2017, 11Street introduced its cross-border e-commerce platform, extending its services to clients globally.   Other Marketplaces in South Korea Interpark Kurly Market Tmon Conclusion Entering the eCommerce market in Korea can be challenging for overseas sellers due to regulations and language barriers. Creating an effective product page is crucial for convincing customers to purchase your product, particularly in competitive categories.  Moreover, providing excellent customer service is essential to meet the expectations of Korean internet users, including seamless mobile payment options, responsive customer support, swift delivery, and clear return policies.  If you're considering opening an account on Korean marketplaces but require assistance, feel free to reach out to Pearson & Partners Korea for expert guidance and tailored advice for your specific situation.

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Korea Company Formation: Navigating Business Expansion in South Korea

In an age of global interconnectedness, South Korea stands as a beacon of technological advancement and economic prosperity, offering enticing opportunities for international businesses. Entering this market through the establishment of a subsidiary not only grants access to a thriving consumer base but also serves as a gateway to innovation. However, embarking on this endeavor requires careful strategic planning and a deep understanding of the local business environment. This guide provides a comprehensive overview of the essential steps in the process of setting up a business in Korea, ensuring a smooth and compliant entry into one of Asia's most dynamic markets. Navigating the Registration Process The journey to establish a subsidiary in South Korea begins with the pivotal registration phase. This crucial step involves selecting the appropriate legal entity, such as a joint-stock company (Chusik Hoesa) or a limited company (Yuhan Hoesa). Each entity type comes with its own set of legal requirements and implications, making this decision critical for any business. The registration process entails thorough documentation, including the drafting of articles of incorporation, defining the company's objectives, and compiling a list of directors and officers. These documents then undergo scrutiny by the Korean authorities for approval. Successfully navigating this stage lays the foundation for your subsidiary, establishing its legal identity and enabling subsequent operational processes within the framework of Korea business setup. Choosing the Right Legal Structure The choice of legal structure for your South Korean subsidiary carries significant implications for control, liability, and financial flexibility. The joint-stock company (Chusik Hoesa) is favored by larger enterprises for its scalability and ability to raise funds through share issuance. Conversely, the limited company (Yuhan Hoesa) is often preferred by smaller businesses due to its simpler structure and reduced reporting requirements. Making this decision requires thorough legal guidance and a clear understanding of your business's long-term objectives and strategies. The selected legal structure ensures compliance with South Korean regulations and aligns with the parent company's overarching goals and global operations within the context of Korea business setup. Navigating Financial Regulations and Banking Standards Adhering to South Korea's financial regulations is crucial for the successful establishment of a subsidiary. This involves compliance with foreign exchange controls and understanding capitalization requirements. Establishing a corporate bank account in South Korea is a pivotal step in managing transactions, payroll, and other financial activities. Additionally, transferring the initial capital in accordance with South Korean investment regulations demonstrates the parent company's commitment and provides essential funding for the subsidiary's future endeavors. Navigating these financial intricacies requires meticulous planning and often involves seeking advice from financial experts familiar with the local banking and investment landscape within the context of Korea business setup. Establishing a Presence in Real Estate and Infrastructure Establishing a tangible presence in South Korea involves making strategic decisions regarding real estate, infrastructure, and location. Choosing the right location entails considering factors like market accessibility, proximity to suppliers and customers, and the local labor pool. Additionally, a thorough understanding of South Korean real estate law, including lease agreements and property rights, is essential. Setting up infrastructure involves creating communication systems, office spaces, and technology networks. This phase is crucial as it not only demonstrates the subsidiary's operational capabilities but also underscores its commitment to long-term growth in the South Korean market within the framework of Korea business setup. Conclusion Embarking on the journey of establishing a subsidiary in South Korea is a strategic move that, if executed effectively, offers significant rewards. It requires a deep understanding of the Korean market, meticulous planning, and strategic execution at every stage—from legal registration to financial compliance and physical establishment. Despite its challenges, this endeavor can lead to substantial business growth and a strong position in one of the world's most dynamic economies. With thorough preparation and attention to detail, your business can successfully navigate the complexities of setting up a subsidiary in South Korea, paving the way for a prosperous and impactful presence in the Asian market. Pearson & Partners: Your Trusted Partner for Korean Market Expansion. Looking to expand your business into the vibrant Korean market? Let Pearson & Partners be your guide. We specialize in providing comprehensive services for visa acquisition and tax accounting, ensuring a seamless transition. Our team excels at navigating Korean regulations, ensuring compliance and a smooth business setup. We're here to support you at every step. Get in touch with us today for expert guidance tailored to your specific business objectives and regulatory requirements.

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Korea Business and Companies Registration

Practically anyone, whether an individual or a foreign entity, can initiate a business venture or incorporate a company within South Korea. The establishment of various business entities hinges upon the nature of operations and adherence to pertinent legal frameworks and regulations. To uphold the excellence of our services, the procedure for initiating, registering, and incorporating businesses in Korea is conducted under the supervision of certified Korean legal professionals.   Foreign entities or individuals without South Korean residency have four primary choices for initiating and registering a business or company in the country: 1. Local CorporationThis category of registration pertains to a Korean-owned company, representing the prevalent form of incorporation in South Korea. It is accessible to both foreign nationals and Korean citizens. Unlike the Foreign Direct Investment Company (refer to below), no minimum capital is mandated for its registration. A domestic Korean company may be established for any of the following types of businesses: Joint Stock Company(주식회사) Joint Stock Company (Chusik Hoesa) is the most popular business entity for foreign investors to establish subsidiaries in South Korea. Currently, it is the only business entity that publicly issues shares in South Korea. As such, stockholders only have limited liabilities in the company, based on their initial capital investment. In addition to that, stocks can also be freely transferable, with approval from the board of directors Hence, general shareholder meetings are required to be held at least once annually. Not only that, but a Joint Stock Company also has to appoint a statutory auditor to supervise the company’s management and accounts. Limited Liability Company (유한회사) Limited Liability Company (Yuhan Hosea) is the most preferred type of business in South Korea. It is a closely held company that allows for a maximum of 50 shareholders. These shareholders are not liable for any debts or obligations incurred by the company and their liability is limited to their share capital. The requirements to open a Limited Liability Company in South Korea are minimal. This includes at least one director and one shareholder of any nationality, no minimum paid-up capital for a South Korean LLC, and a legal registered office address. Under the Foreign Investment Promotion Law (FIPL), a foreign-owned local corporation is recognised as a foreign investor and is required to invest at least 100 million won.   2. Foreign Direct Investment CompanyForeign individuals and companies can choose to establish a local corporation as a Foreign Direct Investment Company (FDI). This option applies to the various types of businesses listed earlier. A minimum capital of 100 million KRW is necessary. FDI companies, unlike standard local Korean corporations, may receive certain advantages under Korean law based on their specific activities. 3. Branch Office While an FDI Company is viewed as a local corporation, a Branch Office is seen as a foreign corporation, where the foreign headquarters and the Korean branch are legally one entity. Branch offices can engage in profit-generating activities in Korea and are subject to the same tax laws and rates as domestic Korean companies.   4. Liaison Office Similar to a Branch Office, this business form is also considered a foreign corporation. A representative office primarily serves foreign investors who have no immediate plans to conduct business in South Korea. Therefore, its activities are restricted to non-commercial tasks like market research and marketing on behalf of the parent company. Despite this limited scope, registering with the appropriate tax office is mandatory for a representative office. Nevertheless, it remains a favored option for foreign investors aiming to establish their presence and evaluate the market landscape before formally entering the South Korean business scene.  Conclusion Pearson & Partners Korea offers specialized services focused on facilitating the establishment and incorporation of foreign enterprises and corporations within South Korea. From the initial consultation onward, we provide comprehensive support, aiding in the selection of the optimal company registration structure and furnishing essential documentation, pertinent certifications, authenticated translations, power of attorney services, assistance in bank account setup, VAT registration, and facilitation of visa applications for foreign managerial personnel.

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